Work: Yellow Pages

Yellow Pages

The people behind the numbers

Pretzel was asked by the Advertising Agency Mother to come on board when producing their latest Radio Ads for Yellow Pages. This was because of Pretzel's growing reputation as a documentary house. The ads were created from scripts signed off by the client but versions were also created from interview techniques so that their tone could be as authentic and unrehearsed as possible.

Director: Matt Fretwell
Format: Radio recording
Delivery: WAV file
Post: Pretzel Post and Grand Central
Date: 18/11/2007

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