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Work: RAC
RAC
Staff Portraits (Pete & Ian)
This series of digital shorts was created as part of the new integrated RAC media campaign. They were distributed online as banner ads and stand-alone clips on a variety of sites in conjunction with the new TV campaign [shot by AMV]. James Lawes shot 9 separate films in only 2 days filming, working fast to tell 9 very different stories and settle each RAC employee into their new role as a digital star...
| Director: | James Lawes |
| Format: | HD |
| Delivery: | Online |
| Post: | Pretzel Post |
| Date: | 13/05/2009 |
